Tikveš actively participated in an international conference on October 5, dedicated to celebrating Vranec World Day. The goal of this annual event is to enhance global recognition of the Vranec variety, and rising to the level with the other well-positioned varieties worldwide. The conference, focusing on Vranec, was followed by a wine salon showcasing a diverse array of wines crafted from this distinctive variety. Representatives from Tikveš engaged actively in the conference, sharing their experiences in producing Vranec wines and their successful placement in foreign markets. During the wine salon, visitors tasted various Vranec wines, including those from Tikveš. Additionally, Tikveš conducted sales and promotional activities on this day, contributing to the wider promotion of the Vranec variety and providing consumers with a closer understanding of its unique characteristics. This year marked the fifth anniversary of Tikveš’s consistent involvement in the celebration of Vranec World Day, showcasing its ongoing commitment to promoting and appreciating the Vranec grape variety.